Supergoop! The
Sunshine Shack
BRAND ACTIVATION
LOCATION: CALIFORNIA+ ATLANTA
The sunshine shack prioritized sustainability, adaptability, and effectiveness. Crafted to endure the rigors of travel, frequent assembly and disassembly, customer engagements, and varying weather conditions, it remains camera-ready for any occasion, tailored with bespoke elements for each unique market. The sunshine shack had to be reskinned/redesigned for a California and Atlanta stop weeks apart.
CLIENT: SUPERGOOP!
ROLE: Lead Senior Experiential Designer
CREATIVE DIRECTOR: Elvira Gil
PRODUCTION:Jillian Fleissig, Frankie Smith
AGENCY: AGENC
Atlanta, GA
Coachella Valley, California