Supergoop! The

Sunshine Shack

BRAND ACTIVATION

LOCATION: CALIFORNIA+ ATLANTA

The sunshine shack prioritized sustainability, adaptability, and effectiveness. Crafted to endure the rigors of travel, frequent assembly and disassembly, customer engagements, and varying weather conditions, it remains camera-ready for any occasion, tailored with bespoke elements for each unique market. The sunshine shack had to be reskinned/redesigned for a California and Atlanta stop weeks apart.

CLIENT: SUPERGOOP!
ROLE: Lead Senior Experiential Designer
CREATIVE DIRECTOR: Elvira Gil
PRODUCTION:Jillian Fleissig, Frankie Smith
AGENCY: AGENC

Atlanta, GA

Coachella Valley, California