Hourglass x Reisinger

PRODUCT LAUNCH

LOCATION: NEW YORK, NEW YORK

Hourglass Cosmetics brought its signature elegance to the vibrant heart of Soho with an exclusive weekend pop-up. In collaboration with renowned artist Andrés Reisinger, the event celebrated the highly anticipated launch of Hourglass Cosmetics The Unreal Liquid Blush collection.

This immersive experience combined the artistry of makeup with the visionary design of Reisinger, creating a unique space where beauty and creativity converged. Visitors were treated to a sensory journey, exploring the innovative shades and textures of the Unreal Liquid Blush while soaking in the artistic atmosphere.

A celebration of color, artistry, and innovation, the Soho pop-up reflected Hourglass’s dedication to redefining beauty with timeless, modern elegance.

CLIENT: Hourglass x Andrés Reisinger,
ROLE: Lead Senior Experiential Designer (In Collobration with Hourglass x Andrés Reisinger)
2D ART DIRECTOR: Taryn Rickard
PRODUCTION: Shannon Grady, Frankie Smith
AGENCY: AGENC